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Branding & Marketing for the Solar & Energy Sector

BECIS provides distributed energy solutions co-located with and to high-quality commercial and industrial customers. This enables end-to-end management of the customer’s energy infrastructure, typically utilising a variety of elements, including renewable energy resources, combined heat, and power, waste heat recovery, storage systems, energy management, & beyond.

Challenge

Lack of awareness about brand BECIS in Solar Rooftop installation among Large-Mid Enterprises

Objective

To communicate BECIS’s rooftop installation capabilities and build brand recognition among large- mid enterprises

Transform Energy

Diagonal lines convey a feeling of movement. Objects in a diagonal position are Powerful because they are neither vertical nor horizontal, they are already in motion. Upward directed edges represents Speed, Energy, Growth, Power, Development, Moving Forward etc.

Diagonal lines convey a feeling of movement. Objects in a diagonal position are Powerful because they are neither vertical nor horizontal, they are already in motion. Upward directed edges represents Speed, Energy, Growth, Power, Development, Moving Forward etc.
Diagonal lines convey a feeling of movement. Objects in a diagonal position are Powerful because they are neither vertical nor horizontal, they are already in motion. Upward directed edges represents Speed, Energy, Growth, Power, Development, Moving Forward etc.

Brand Book

The Brand Guidelines have been developed through a collaborative process. Contained in this manual are the rules, tools and resources to build a consistent BECIS brand in everyday activities.

Stationery and Merchandise

All the merchandise has been changed and re-designed right from bags, to visiting cards, notepads, t-shirts, coffee mugs, etc. We have also created the launch strategy for BECIS’s new identity, where we have done internal branding, created a short video- which reveals the new brand identity, etc.
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Website Design

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