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Sale & Marketing Campaign for a Plotting Project

A people-friendly company, which began its journey in real estate with land development, subsequently entered the construction segment. Since 1989, there has been no turning back and we have always kept our tryst with triumph. For about 23 years, under the leadership of Rajendra Achalare, we have been thriving in the land development sector and have sold about 1,500 land development plots.

Challenge

  • To create awareness about Ecoville Iris new plots near Urawade phata.
  • To achieve maximum enquire for Ecoville-IRIS as their second investment.

Objective

  • To clearly communicate the strong
    brand name “Achalare” behind it.
  • The project offers Land with perfect
    combination of comfortable living.
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Investment

During our insights study we came to know
that most of the customers see Ecoville-IRIS as their second investment. Hence, we are using Invest as a theme to make the audience aware about the project. This will also have a good recall factor as the sales collateral (Hoarding, Posters etc.) will start from Invest word and then the message will be followed by.

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