OneZeroEight

Architectural & Interior Design Solution

Services

Sector

Identity | Positioning | Identity System

Architecture & Interior Design sector

Aniruddha Vaidya & Associates (AVA architects) was founded in 1983 and has been at the forefront of architecture, urban & planning and interior designing for over three decades. AVA as a Brand name for several decades and over 400 projects, is an Indian Multi-disciplinary design company with a primary focus on Architecture, Design and Planning.

01 - THE CHALLENGE

AVA needed to translate its 30+ year
legacy and multidisciplinary expertise
into a cohesive, contemporary brand
identity. The challenge was to create a distinctive, typography-led system that
unifies architecture, planning, and interiors while standing out in a competitive market and ensuring consistency across all touchpoints.

AVA needed to translate its 30+ year legacy and multidisciplinary expertis into a cohesive, contemporary brand identity. The challenge was to create a distinctive, typography-led system that unifies architecture, planning, and interiors while standing out in a competitive market and ensuring consistency across all touchpoints.

AVA needed to translate its 30+ year legacy and multidisciplinary expertise
into a cohesive, contemporary brand
identity. The challenge was to create a distinctive, typography-led system that unifies architecture, planning, and interiors while standing out in a competitive market and ensuring consistency across all touchpoints.

02 - THE OBJECTIVES

To design a timeless identity reflecting design excellence, integrity, precision, and a modern architectural vision, with a scalable and cohesive visual language.

03 - TIMELINE ILLUSTRATION

AVA’s brand communication reflects clarity, structure, and timeless design thinking. Rooted in durability, utility, and beauty, it uses minimal, typography-led visuals and a refined tone to convey professionalism and precision. Consistent across all touchpoints, it positions AVA as a credible, contemporary design firm focused on purposeful, human-centric architectural solutions.

04 - PROJECT BRIEF

We translated the project brief into a design brief, focusing on durability, utility, and beauty to create a strong, professional, simple, & visually pleasing identity reflecting AVA’s efficiency & design excellence.

04 - BRAND COLLATERAL DESIGN

Overall identity of AVA Architects was conceived to be designed in synchronization with its
truest self. Colours such as blue have long been associated with the touch of aristocracy. It was necessary that the logo design, the fonts used, and the colours selected spoke of the authority, stability & durability; all at once. So we have done the communication material such as brochures, standee, etc.