Insights is a Key
for Success

Brands Think and Plan
 

Brand Research

Brand Positioning & Strategy

Visual Identity Design

Brand Guideline

Brand Communication

Go to Market Strategy

Brands Think and Plan
 

Brand Research

Brand Positioning & Strategy

Visual Identity Design

Brand Guideline

Brand Communication

Go to Market Strategy

Why is it important?

Banding is an important aspect to be intact in today’s complex world. There are many brands in the market but the thing which will help you to stand out from the rest of the competitors are your brand strategy and brand communication. In this ever changing market, many brands need to be on their toes- they should quickly evolve as per market needs, new- age technologies and operating models, and ensure future growth before losing its relevance.

Why is it important?

Banding is an important aspect to be intact in today’s complex world. There are many brands in the market but the thing which will help you to stand out from the rest of the competitors are your brand strategy and brand communication. In this ever changing market, many brands need to be on their toes- they should quickly evolve as per market needs, new- age technologies and operating models, and ensure future growth before losing its relevance.

Most of the common challenges faced by the clients’ are lack of brand image, professional reputation, don’t know how to explain their product & services, not able to identify the right market segment & medium for marketing and not having a concrete marketing plan basis their goal or objective At OneZeroEight, we will help you overcome all the hurdles by creating an innovative communication with a brand identity which will explain your brand in a minimalistic and creative manner. Our customized brand strategy will help you grow your business from good to great.

How do we get there?

Through a meticulous process of research, we conduct a thorough audit to understand market opportunities, competitors and consumer perceptions. With the help of the research and analysis we create a differentiating factor for the brand and accordingly craft a positioning statement and communication strategy for the client. Based on the insight study we identify the brand pillars, philosophy, characteristic and personality for the brand. Final stage is ideating a brand story for the identity. Post brand identity we create brand guidelines to bring consistency for the brand.

How do we get there?

Through a meticulous process of research, we conduct a thorough audit to understand market opportunities, competitors and consumer perceptions. With the help of the research and analysis we create a differentiating factor for the brand and accordingly craft a positioning statement and communication strategy for the client. Based on the insight study we identify the brand pillars, philosophy, characteristic and personality for the brand. Final stage is ideating a brand story for the identity. Post brand identity we create brand guidelines to bring consistency for the brand.

Hence, our overall approach is to understand the Golden Circle of the brand with the insights study, to crack the brand communication and overall marketing strategy.